About: Microtrends: The Small Forces Behind Tomorrow's Big Changes

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Microtrends: The Small Forces Behind Tomorrow's Big Changes is a non-fiction book by Mark Penn and Kinney Zalesne. The text was initially published by Twelve on September 5, 2007. Mark Penn has been named the winner of the Consumer Insights category in the 2010 Atticus Awards for this book.

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rdfs:comment	Microtrends: The Small Forces Behind Tomorrow's Big Changes is a non-fiction book by Mark Penn and Kinney Zalesne. The text was initially published by Twelve on September 5, 2007. Mark Penn has been named the winner of the Consumer Insights category in the 2010 Atticus Awards for this book.
foaf:name	Microtrends: The Small Forces Behind Tomorrow's Big Changes
author	Mark Penn Zalesne, Kinney
ISBN	978-0446580960
non-fiction subject	dbpedia:Sociology dbpedia:Demography
number of pages	425(xsd:integer)
publication date	2007-09-05(xsd:dateTime)
publisher	dbpedia:Hachette_Book_Group

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