Charlie's Group Limited is a New Zealand producer of beverage drinks founded in 1999 by three friends, Marc Ellis, Stefan Lepionka and Simon Neal. Originally the company produced fresh orange juice; in 2001, Charlie's expanded their product range to include a variety of other natural fruit juices. They also sell loose fruit, fruit smoothies and sports water flavored with fruit juices. In May 2008, Charlie's launched a line of fruit-based softdrinks.
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