Foote, Cone & Belding, aka FCB, is one of the largest global advertising agency networks. It is owned by Interpublic Group and was formed by the 2006 merger of the original Foote, Cone & Belding (FCB) and Draft, adopting the name Draftfcb. In 2014 the company went back to its roots and rebranded itself as simply FCB.
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