Jacques Bouchard, CM CQ (August 29, 1930 – May 29, 2006) was a Canadian advertising executive. He was one of the founders of Quebec's first French creative advertising agency, BCP, and a pioneer in French-language advertising. He is mostly known for having written Les 36 cordes sensibles des Québécois, a book where he identifies thirty-six cultural traits of the Québécois which may be used in advertisement.
| Attributes | Values |
|---|---|
| rdfs:comment |
|
| foaf:name |
|
| dc:description |
|
| award | |
| birth date |
|
| birth place | |
| birth year |
|
| death date |
|
| death year |
|