KPUR-FM (107.1 FM), branded as "107.1 The Armadillo", is a radio station serving the Amarillo, Texas, area with an country music format. This station broadcasts on FM frequency 107.1 MHz and is under ownership of Cumulus Media. Its studios are located at the Amarillo Building downtown on Polk Street, and its transmitter tower is based midway between Amarillo and Canyon proper along I-27 in unincorporated Randall County.The station is an affiliate of the Dallas Cowboys radio network.
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