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Strategic design is the application of future-oriented design principles in order to increase an organization’s innovative and competitive qualities. "Traditional definitions of design often focus on creating discrete solutions—be it a product, a building, or a service. Strategic design is about applying some of the principles of traditional design to "big picture" systemic challenges like health care, education, and climate change.

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  • Strategic design is the application of future-oriented design principles in order to increase an organization’s innovative and competitive qualities. "Traditional definitions of design often focus on creating discrete solutions—be it a product, a building, or a service. Strategic design is about applying some of the principles of traditional design to "big picture" systemic challenges like health care, education, and climate change.
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