Apple Computer 1, also known retroactively as the Apple I, or Apple-1, was released by the Apple Computer Company (now Apple Inc.) in 1976. They were designed and hand-built by Steve Wozniak. Wozniak's friend Steve Jobs had the idea of selling the computer. The Apple I was Apple's first product, and to finance its creation, Jobs sold his only means of transportation, a VW Microbus, and Wozniak sold his HP-65 calculator for $500.