Building a Better Legal Profession (BBLP) is a national grassroots organization founded by students at Stanford Law School in January 2007. The group collects and publicizes employment data at large private law firms as a way of encouraging workplace reform at these companies. By encouraging students to "vote with their feet" and select future employers based on quality-of-life criteria rather than the prestige of the firms, BBLP creates market-based incentives for workplace reform.