Chard is a town and a civil parish in the English county of Somerset. It lies on the A30 road near the Devon border, 15 miles (24 km) south west of Yeovil. The parish has a population of approximately 13,000 and, at an elevation of 121 metres (397 ft), it is the southernmost and highest town in Somerset. Administratively Chard forms part of the district of South Somerset.The name of the town was Cerden in 1065 and Cerdre in the Domesday Book of 1086.