MS Oujda was a ferry built by Aalborg Værft AS in 1974 for Townsend Thoresen. She sailed under the name Viking Venturer from Southampton to Le Havre then latterly Portsmouth to Cherbourg . She was sold to P&O European Ferries and renamed Pride of Hampshire. With the takeover of Townsend Thoresen by P&O and the sinking of the Herald of Free Enterprise in 1987, P&O wanted to drop the Townsend Thoresen name and the ship names associated with the company.