Maxeda (formerly Vendex KBB) is a Dutch retail group that operates do it yourself stores in Belgium and the Netherlands. Maxeda is the result of the merger of Koninklijke Bijenkorf Beheer (KBB) and Vendex. Formerly it owned large Dutch department stores. Since 2004 Maxeda is owned by a consortium of investors led by American private equity firm Kohlberg Kravis Roberts.