Multiply Records was a subsidiary of Telstar Records, that launched in 1993 and went into liquidation in 2004. Its major signings included Sash! and The Cheeky Girls.It was the brainchild of Mike Hall, who already worked for the parent company Telstar. Early successes included signing Bassment Jaxx's "Flylife", TJR feat Xavier, one of the garage scene's foremost hits, as well as Lil Mo Yin Yang's "Reach", and Jnr Vasquez's "If Madonna Calls".