New Red Archives is an independent record label based in California's San Francisco Bay Area, mainly home to punk rock bands. Started in 1987, the label began by releasing punk and hardcore punk records on coloured vinyl. Starting in summer 1990 after a re-location from Brooklyn, the label was based out of Hollywood. In 1996 The label signed an exclusive distribution deal with Dutch East India Trading. By 1998 the label had moved to San Francisco.