Quite Interesting Limited is a British research company, most notable for providing the research for the British television panel game QI (itself an abbreviation of Quite Interesting) and the Swedish version Intresseklubben, as well as other QI related programmes and products. The company founder and chairman is John Lloyd, the creator and producer of QI, and host of the radio panel game The Museum of Curiosity, which also uses Quite Interesting Limited for its research.