Rose Marie Reid, born Rose Marie Yancey (September 12, 1906 in Cardston, Alberta, Canada – December 16, 1978 in Provo, Utah, USA), was a Canadian-born American swimsuit designer who was extremely popular and successful in the 1940s-60s. Rose Marie believed that every woman should feel just as glamorous in a swimsuit as they do in an evening gown and designed her suits accordingly.