Scott W. Rasmussen (born March 30, 1956) is an American political analyst and digital media entrepreneur. He is the president of Styrk.com, a digital media company he founded in 2014. Rasmussen is a New York Times bestselling author, speaker, and former public opinion pollster. Rasmussen's political commentary is distributed through a nationally syndicated weekly newspaper column.He is the founder and former president of Rasmussen Reports.