Siren Visual is an Australian company which specialises in the distribution of Japanese anime, documentaries and off-beat cinema in Australia and New Zealand.Founder and managing director Nigel Rennard started Siren in 1987 as a music distribution company, and expanded to include VHS distribution in 1994, starting with the distribution of Anime from Manga Entertainment's UK division. It then expanded to acquiring Anime like Astro Boy and Pokémon.