Smiggle is an Australian-based retail store chain that sells stationery and related accessories. It was founded in Melbourne by Stephen Meurs and Peter Pausewang in 2003 and acquired by the Just Group in July 2007. As of October 2014, the chain has stores located across Australia (115), New Zealand (23), Singapore (17) and United Kingdom (12). Smiggle is renowned for its use of vibrant bold colours and quirky graphics on most of its branded products.