The All-Seeing Eye, known to its community of users as ASE, was a game server browser designed by Finnish company UDP Soft. It helped online gamers find game servers. ASE took two years to develop and was introduced as shareware on June 15, 2001.Despite UDP Soft lacking the marketing power of GameSpy, ASE's popularity grew swiftly and steadily. It was sold to Yahoo! for an undisclosed sum in September 2004.