Tomy Company, Ltd. (株式会社タカラトミー, Kabushikigaisha takaratomī, Takara Tomy) is a Japanese toy, children's merchandise and entertainment company created from the merger of two companies: Tomy (founded in 1924 as Tomiyama, changing the name to Tomy in 1963) and long-time rival Takara (founded in 1955). Merged on March 1, 2006, the company has its headquarters in Katsushika, Tokyo.