ToyGuard works exclusively within the professional childcare sector within the UK. It was spun out of a specialist cleaning company ER Environmental, based near Cirencester in Gloucestershire. In 2006, ER Environmental was tasked to decontaminate a nursery on the grounds of Lauder College, Dunfermline, which had been infected with E. Coli. At the time this was national news and headlined the BBC 6 o'clock news nationally at the time.