Tsim Sha Tsui (Chinese: 尖沙嘴; Cantonese pronunciation: [tsiːm˥ saː˥ tsɵy˨˥]), often abbreviated as TST, is an urban area in southern Kowloon, Hong Kong. The area is administratively part of the Yau Tsim Mong District. Tsim Sha Tsui East is a piece of land reclaimed from the Hung Hom Bay now east of Tsim Sha Tsui.