UTV2 was a television channel, owned by Ulster Television plc (now UTV Media). The channel was on Digital terrestrial television and NTL cable in Northern Ireland.The channel launched on the 28 June 1999 as TV You, but was rebranded UTV2 in 2000. The programming consisted primarily of simulcasts with ITV2, which is broadcast in England, Wales and the Scottish Borders, although they did also use archive programmes from UTV. Unusually, for a commercial station, UTV2 did not carry any advertising.