VIVA Model Management is a model agency based in Paris and London. The agency was founded in Paris in 1988 by director Cyril Brule and focuses on high-fashion editorial and catwalk work. VIVA's board features notable models, including Natalia Vodianova, Kirsty Hume, Raquel Zimmerman, Karen Elson, Lindsay Ellingson and Mariacarla Boscono.As well as the shared women's division, both offices operate a "VIVA Talent" board.