WKKR (97.7 FM, "97.7 The Kicker") is a radio station licensed in Auburn, Alabama, USA. The station, established in 1968, is currently owned by iHeartMedia, Inc., through licensee AMFM Radio Licenses, L.L.C. In 1988, WKKR became the first Alabama radio station to earn the National Association of Broadcasters Crystal Radio Award for outstanding commitment to community service.