Wawffactor (sometimes styled as WawFfactor, English: Wow Factor) was a Welsh television music talent show contested by aspiring pop singers drawn from public auditions. It was broadcast on S4C between 2003 and 2006 and was produced by Al Fresco.It has now gained fame for contestant Duffy, now a major worldwide artist, who competed in the first series of the show, finishing second behind Lisa Pedrick.