ytmnd, an initialism for "You're the Man Now, Dog", is an online community centered on the creation of hosted memetic web pages (known within the community as fads, YTMNDs or sites) featuring a juxtaposition of an image (still or short animation) centered or tiled along with optional large zooming text and a looping sound file. Images and sound files used in YTMNDs are usually either created or edited by users.