Zurich Insurance Group Ltd. (SIX: ZURN) is a Swiss insurance company, commonly known as Zurich, headquartered in Zürich, Switzerland. The company is Switzerland's largest insurer. As of 2013, the group was the world's 75th largest public company according to Forbes' Global 2000s list, and in 2011 it ranked 94th in Interbrand's top100 brands.Zurich is a global insurance company which is organized into three core business segments: General Insurance, Global Life and Farmers.