"ARTARENA is an \"art film museum\" planned for Sunderland in northeast England. It is intended to show items from the Roland Collection of Films on Art on 45 screens; visitors will wander between them wearing headphones that switch to the appropriate soundtrack.The original concept called for a futuristic \u20AC35m building in London. This gave way to a \u00A32m reconstruction of the West Park United Reformed church on Stockton Road in Sunderland, which is planned to open in April 2012."@en .