"Cellcast Group is a broadcasting company based in the United Kingdom. They operate channels on the Sky, Freesat and Freeview TV platforms in the UK which consist of participatory television programming such as chat shows. They are also a provider interactive telephony technology such as delivering monetizable content to cellphones. They first started operating in 2002, when their flagship channel, Babestation launched.All of their channels are broadcast free-to-air."@en .