"Phoenix Satellite Television began to broadcast on 31 March, 1996, with the philosophy of \u201Creducing the distance within the global Chinese community and expressing the voice of Chinese to the world\u201D, and striving to provide Chinese everywhere with high quality Mandarin Chinese television programming."@en . . "1996Z"^^ . . . "2.99746E8"^^ . "1.530505E9"^^ . "Phoenix Satellite Television Holdings Limited (ifeng)"@en . "3.2511E8"^^ . . . .