. "1970Z"^^ . "The Sportsman\u2019s Guide is a direct marketer and internet retailer of hunting gear, fishing gear, military surplus, ammunition and outdoor sporting goods. It is based in Saint Paul, Minnesota, USA. The company was founded by Gary Olen in 1970, and the first Sportsman\u2019s Guide catalog mailed in 1976. In 2012, The Sportsman\u2019s Guide employed about 700 people."@en . . . "The Sportsman's Guide"@en .