. . "9.49e+07"^^ . "W Muscle Shoals Radio or M uscle Shoals S ta R" . "WMSR-FM"@en . . . . . . . . "C3" . "WMSR-FM (94.9 FM) is a radio station licensed to Collinwood, Tennessee. It is part of the Florence/Muscle Shoals, Alabama, radio market and is owned and operated by URBan Radio Broadcasting. As of August 30, 2013 the station flipped from contemporary hit radio (CHR) to adult album alternative (AAA), keeping the \"Star\" name. Most of the airstaff remained following the format adjustments. The station retained the popular Kidd Kraddick in the Morning Program (5 a.m. to 9 a.m."@en . "Modern Hit Music"@en . "The NEW Star 94.9"@en . "50128"^^ . .